
I have to disagree. What "tarts up" the TTC are ads (revenues from which by the way cover less than 5% of operating costs).
The original subway design (minus the ads) had two virtues: simplicity and homogeneity. The design had little visual clutter and added visual cues (standard fonts and a colored band corresponding to the subway line) to help passengers orient themselves.
As long as the new designs tie in to their geographic surroundings--as the Museum Station redesign does--I see it as an improvement.
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